What's gone viral this week

We're back for another week of viral hits, bringing you a right mixture of the weird to the wonderful. Let's dive in shall we?

The Human Loop-de-loop

Superhuman free-runner Damien Walters was given the task to deliver the impossible. PepsiMax sponsored the daredevil's attempt, providing him with a human-sized loop the loop in an abandoned warehouse. After working the out the maths involved — he needed to be running at 8.6 mph at the top — Walters got to work on being the first man to defy gravity in a loop.

Did he do it? See for yourself....

Hair raising ad

In a clever bit of advertising from Sweden, comes some real time marketing that you could becoming to our shores. Apotek, a pharmacy brand, outfitted subway platform ads in Stockholm with ultra-sonic sensors that reacted when a train was coming. The ad featured a model with a lush mane, and when the train came, her hair flapped in the wind and she struggled to keep it in place. Clever, eh?


Apotek Hjärtat - Blowing in The Wind from Ourwork on Vimeo.

#SingItKitty

From the guys who brought you the pony bouncing along the Scottish coast comes a new video celebrating internet silliness. Mobile phone company Three today released Sing It Kitty, a 60 second clip featuring an eight-year-old girl and her kitten miming ‘ 80s band Starship’s ‘We Built This City’. After last year’s Dance Pony Dance, featuring a small Shetland pony showing off his moonwalking skills to Fleetwood Mac’s Everywhere, accumulated 8.3 million YouTube views. I bet by the end you've got your fist clenched and you're humming along.